PezScales FAQs & Getting Started Guide

Straight answers on how our AI-powered SaaS agency helps small businesses win more customers—with software, strategy, and done-with-you execution.

Prefer to explore on your own? Browse the FAQs below or jump straight into a free sandbox account.

What is PezScales?

An AI growth engine purpose-built for small businesses

PezScales combines AI-powered software with a hands-on agency to help small businesses attract, convert, and retain more customers—without needing a full in-house marketing team.

You get one platform for leads, follow-up, and customer communication—plus a strategic team that helps you implement campaigns, automations, and AI workflows tailored to your niche.

  • Centralize leads, conversations, and bookings in one place
  • Use AI to respond faster and close more deals automatically
  • Done-with-you onboarding so you’re never stuck or guessing

How we typically work together

1. Discovery call – We learn about your offer, sales process, and tech stack, then map out quick wins.

2. Launch & onboarding – We set up your PezScales account, connect tools, and implement core automations.

3. Optimization – We review performance, tune AI messaging, and help you scale campaigns that are working.

You can work with us as an agency partner, use the software on its own, or blend both depending on your team capacity.

Not sure which path is right for you? Use the call to get a clear recommendation.

How PezScales fits your business

Three simple ways to start working with us

Choose the starting point that matches where your business is today. You can always shift plans as you grow.

Option 1

Book a strategy call

Perfect if you want to understand exactly how PezScales would plug into your existing funnel, CRM, or offer.

Option 2

Start with the agency

We design and deploy the core automations, campaigns, and AI flows for you—while training your team inside the platform.

Option 3

Try just the software

Ideal if you already have in-house marketing and want an AI-first toolkit your team can run day-to-day.

Frequently asked questions

Answers about the PezScales AI agency & software

Don’t see your question here? Use the form at the bottom of the page or bring it to your strategy call—we’re happy to walk you through specifics.

What exactly does PezScales do for small businesses?

PezScales is both a SaaS platform and an AI-enabled agency. The software centralizes your leads, conversations, and bookings into one place, then uses AI to send follow-ups, reminders, and nurture messages automatically. Our agency team works with you to design the right funnels, automations, and campaigns for your niche so you’re not stuck figuring it out alone.

Is PezScales a replacement for my current CRM or an add-on?

For many small businesses, PezScales becomes the primary hub for lead capture, nurturing, and customer messaging. If you already have a CRM you like, we can often integrate or create a clean handoff—using PezScales to automate the front-end conversations and pushing qualified opportunities into your existing system.

How long does it take to get results?

Most clients see quick wins—like more replies, more show-up rates, or recovered leads—within the first 2–4 weeks once core automations are live. Bigger wins such as new campaigns and predictable monthly lead flow typically take 60–90 days as we test and optimize messaging.

Do I need to be “technical” to use the software?

No. PezScales is designed so owners and small teams can manage day-to-day tasks without a dedicated ops person. We set up the initial workspace, build your first automations, and give you simple dashboards and playbooks so you always know what to do next.

What does working with the agency look like month-to-month?

We start with a deep-dive strategy and implementation sprint to get your account fully set up. From there you’ll have recurring strategy calls, performance reviews, and implementation support. Think of us as your AI growth partner—helping you launch new campaigns, refine automations, and train your team inside the platform.

Can I just use the software without the agency services?

Yes. Many teams start with software-only access when they already have strong internal marketing resources. You’ll still receive onboarding support, training, and templates—you’ll simply own more of the execution yourself.

What industries do you specialize in?

We’re built for service-based and local businesses that rely on leads and bookings—such as home services, professional services, local clinics, and education or coaching businesses. If you book calls, appointments, or demos, PezScales is likely a strong fit.

How does pricing work?

Pricing depends on whether you’re using only the software or combining it with agency services, plus the size of your team and list. On our call we’ll recommend a plan based on your goals and budget, and we’ll outline exactly what’s included—so there are no surprises.

Is there a contract or can I cancel anytime?

Software-only plans are typically month-to-month. Agency engagements may include a short initial commitment so we can execute a full strategy without stopping halfway. Either way, we’re transparent about terms before you sign—and you keep ownership of your data and assets.

What if PezScales isn’t a fit for my business?

The entire point of the initial strategy call is to make sure there’s a clear path to ROI. If we don’t believe we can help, we’ll tell you—and often point you toward a better-suited solution. We’d rather stay trusted than try to force a sale.

Still on the fence? Use a 15-minute call to get a tailored recommendation and live answers to your questions.

Ready to see PezScales in action?

Whether you want to start with a call, jump into the software, or have us build your first AI-powered funnel, we’ll meet you where you’re at.

No pressure, no hard sell. We’ll map out where AI and automation can create leverage in your business—and you decide how fast to move.